Course Conditions / Brand canvas
The studio pairLatest study · 2026-09-25↗Our direction ↗

VISUAL FOUNDATION

A point of view. Not a uniform.

The references, colors and character behind Course Conditions.

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OUR NORTH STAR

Built to perform.
Never dressed like performance wear.

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Create timeless golf apparel with an elevated point of view: rooted in the heritage of the game, designed with modern character, and built to perform for 18 holes without ever looking like performance wear. Everything should belong on the course, but never be confined to it.

The color family.

Direction selected · exact shades proposed
CreamCOLOR STUDY / 01
Off whiteCOLOR STUDY / 02
NavyCOLOR STUDY / 03
GreenCOLOR STUDY / 04
BurgundyCOLOR STUDY / 05

Inside the reference room.

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THE EXPANDED MOODBOARDTen pages. A more complete picture.Explore the deck ↗

WORKING TYPOGRAPHY · NOT FINAL LOGO ART

Course
Conditions

THE PRODUCT TEST

Would you wear it
without the logo?

Golf heritage. Modern character. Real function. Enough personality for an 18-year-old; enough refinement for dinner at 30.

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Team supplied reference board

Team-supplied reference · not approved production artwork