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COURSE
CONDITIONS New idea
Golf apparel for the course and beyond · working direction

Historical / reference preview. Private current direction choices and contributions are not shown here.

VISUAL FOUNDATION

Original brand boards

The references, colors and character behind Course Conditions.

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NORTH STAR

Timeless golf apparel. Rooted in the game, designed with modern character, built to perform without ever looking like performance wear.

Full founder statement

Create timeless golf apparel with an elevated point of view: rooted in the heritage of the game, designed with modern character, and built to perform for 18 holes without ever looking like performance wear. Everything should belong on the course, but never be confined to it.

PRODUCT TEST

Would you wear it without the logo?

Golf heritage. Modern character. Real function. 18-year-old personality, 30-year-old refinement.

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The color family.

Direction selected · exact shades proposed
CreamCOLOR STUDY / 01
Off whiteCOLOR STUDY / 02
NavyCOLOR STUDY / 03
GreenCOLOR STUDY / 04
BurgundyCOLOR STUDY / 05

Inside the reference room.

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THE EXPANDED MOODBOARDTen pages. A more complete picture.Explore the deck ↗

WORKING TYPOGRAPHY · NOT FINAL LOGO ART

Course
Conditions

WORKING PALETTE

Cream canvas. Deep forest or navy structure. Burgundy accent. Working digital approximations — not production swatches.

Where do you want to work?

Create a conceptGenerate a new design from selected referencesBrowse conceptsReview images, compare versions, give feedbackInspiration wallAll original boards and reference imagesDirection boardThe combined proposed creative directionProduct developmentMaterials, samples, fit and costingTasksAssign work, set due dates, track progressSchedule a meetingCreate a Google Meet and send invitationsCalendarMeetings, events and task deadlinesActivitySee what changedTeam profilesFind your collaboratorsInvite someoneAdministrator access settings
Team supplied reference board

Reference or AI concept · not approved production artwork